Privacy policy

Last updated: July 30, 2025.

Your personal data and privacy are important to Patsan. When you visit our website, certain data may be collected. Of course, we do this fully in line with the GDPR (General Data Protection Regulation) and the AVG (Algemene Verordening Gegevensbescherming). We use this information to improve our website and provide you with a smoother, more personalized experience.

We’ve intentionally written this privacy policy in clear and simple language. This way, you know exactly what data we collect, how we use it, and what choices you can make yourself.

1. Who processes the data?

That’s ‘us’:

• Company name: Patsan
• VAT number: BE 0804.448.219
• Registered office: Flor Alpaertsstraat 75, 2600 Berchem, België
• E-mail address: info@patsan.be
• Phone number: +32 471 76 39 75

Patsan is responsible for the processing of all data collected on this website. This means that we decide which data we process, how we use it, and for what purposes.

Our hosting provider

The Patsan website is hosted by one.com, which is responsible for the technical storage of the website and related data processing. This includes, among other things, the transfer of form data, e-mails, and IP addresses.

• Company name: 559205-2400
• VAT number: SE 5592 0524 0001
• Address: De Ruijterkade 6, 1013 AA Amsterdam, Nederland
• Website: www.one.com
• E-mail address: sales@one.com
• Phone number: +32 7 848 27 55

2. What data do we collect?

To ensure smooth service and a properly functioning website, we collect some personal and technical data. Below you can read exactly what type of information this may include.

2.1 Personal data

When you contact us or fill out a form, we process the data you provide yourself. This may include:

• First and last name
• E-mail address
• Phone number
• Company name
• VAT number or other invoicing details
• Content of your message or request

2.2 Technical information

Every time you visit our website, some data is automatically registered to help the site function correctly and improve it. This information is always anonymous or anonymized and may include:

• IP address
• Browser type and version
• Operating system and device type
• Date and time of your visit
• Pages visited and click behavior
• Referring website or search term

This technical information is mainly collected via tools such as Google Analytics or Independent Analytics, and only after your consent via the cookie banner.

3. How do we collect your data?

Your personal data can reach us in different ways, depending on how you use our website or contact us.

3.1 Website visits

When you visit our website, we may register your IP address via cookies or other analytics tools. This helps us keep the website running technically, secure it, and improve it based on anonymous statistics. More information can be found in our cookie policy.

3.2 Contact and cooperation

If you contact us as a (potential) customer or partner, we process the data you share with us. This can include your name, e-mail address, phone number, company name, and invoicing details. We use this information to create quotes, perform services, schedule appointments, and ensure smooth collaboration.

3.3 Marketing and communication

When you subscribe to our newsletter or give permission for marketing, we process your name and e-mail address to keep you updated on news, services, or promotions. You can unsubscribe at any time via the link at the bottom of each e-mail.

4. Purposes of processing

We only process your data with a clear purpose. Depending on your interaction with our website or team, this may include the following.

4.1 Handling requests and assignments

When you contact us, we use your data to respond to your question, prepare a quote, or start a collaboration. If you become a customer, we also use your data for administration, invoicing, and follow-up.

4.2 Customer communication

We keep you informed about practical matters related to your project or our services. Think of updates, reminders, or adjustments to ongoing assignments. This usually happens by e-mail or phone.

4.3 Marketing and newsletters

If you explicitly subscribe, we send you e-mails with information about new services, promotions, or other relevant content. You can unsubscribe at any time via the link at the bottom of each newsletter.

4.4 Website analytics

We use tools such as Google Analytics or Independent Analytics to understand how visitors behave on our site. For example, which pages are popular, where people drop off, or how long they stay on a page. These insights help us make the website more user-friendly. Data is anonymous or anonymized, unless you give explicit consent for more extensive tracking.

4.5 Advertising purposes

Through tools such as the Meta Pixel or Google Ads, we can advertise more effectively and re-target visitors on social media or in search engines. This way, our ads are more relevant to those interested in our services.

4.6 Legal obligations

Sometimes we are legally required to store or pass on certain data, for example for accounting or tax purposes. We never process more data than necessary and only for the purposes listed above.

5. How long do we keep your data?

We do not keep your data longer than necessary. The exact period depends on the type of data and the purpose for which we collected it:

• Contact details via form or e-mail: kept for a maximum of 12 months after the last contact, unless you become a customer. In that case, your data will be stored longer as part of our project administration.
• Invoicing and accounting data: legally required to be kept for 7 years under Belgian accounting law.
• Newsletter data: kept as long as you are subscribed. You can unsubscribe at any time, after which your data will be automatically deleted.
• Analytics data (Google Analytics): kept for a maximum of 26 months.
• Analytics data (Independent Analytics): stored purely as statistics and not linked to you as a person.

After these retention periods, your data will be deleted or anonymized, unless we are legally required to keep it longer.

6. With whom do we share your data?

We handle your data carefully and only share it when strictly necessary. Your personal data is never sold or passed on to third parties for commercial purposes.

Sometimes, however, it is necessary to share certain data with external parties that support us in providing our services. Examples include our hosting provider or external WordPress plugins. These parties process your data on our behalf.

With all these parties, we sign a data processing agreement, containing clear arrangements about confidentiality and correct handling of your data.

Patsan remains responsible for your data at all times, even when working with an external partner.

7. What are your rights?

As a visitor or customer, you have several rights regarding your personal data. We believe it’s important that you know these:

• Right of access: you can request at any time which personal data we hold and how we use it.
• Right to rectification: if your data is incorrect or outdated, you can ask us to update it.
• Right to erasure: you can request that we delete your data. In some cases, we are legally required to keep certain data (e.g., for accounting).
• Right to object: you can object to the use of your data, for example for marketing purposes.
• Right to restriction of processing: in certain situations, you can ask us to temporarily stop using your data, for example if you dispute its accuracy.
• Right to data portability: you have the right to request your data in a readable format to transfer it to another provider.
• Right to withdraw consent: if we process your data based on consent, you may withdraw it at any time.

To exercise any of these rights, send an e-mail to info@patsan.be. We will process your request within 30 days. For security reasons, we may ask you to verify your identity first.

If you are not satisfied with how we handle your data, you can file a complaint with the Data Protection Authority.

8. Changes to this privacy policy

We may update this privacy policy in the future, for example when we use new tools, change our operations, or when required by law. The most recent version is always available on this page.

For significant changes, we will actively inform you, for example by e-mail or a notice on our website.

If you have any questions about this privacy policy, feel free to contact us at info@patsan.be.